Facebook Photo Size Cheat Sheet

Facebook is the largest social media sites platform with a customer base of 2 billion energetic users. The company is still expanding in numbers with changes in every aspect of innovation: aesthetic, search, customization, image processing, and also design.

In 2015, Facebook presented a brand-new, major upgrade to its information feed formula which made a drastic adjustment in the visibility and reach of company web page materials. The Facebook specialist Mari Smith called this upgrade as Facebook No:

These are the significant understandings from the algorithm update:

Content that obtains much less visibility:

1. Business page message
2. Clickbait messages
3. The message that starts pointing out people like a chain
4. The message that causes political debates.

Web content that are advertised in the feed:

1. Material from buddies and also connections
2. Shared material from family and friends
3. Web content with genuine comments
4. Web content which starts conversations in groups
5. More targeted ads

New includes introduced recently

  • Facebook presented 360-degree images and also capability to upload them as cover photo and normal photo blog posts. You can also use 360-degree pictures in various sort of Advertisement layouts like deal case advertisements, canvas ads, and also dynamic item advertisements.

  • Facebook presented 'market places' last year. Individuals can quickly deal points through it.

  • Facebook presented Increased reality based filters and masks for their video camera for tales.

  • They lately presented a brand-new attribute in the article editor for adding lists to your posts as well as you can additionally include colored backgrounds to the message.

  • In the article editor, they have also included an alternative for asking referrals about anything around a particular place.


To make it less complicated for you to publish/ advertise on Facebook, we have actually prepared a cheatsheet for you. We hope it will certainly help you to learn the basic regulations of publishing on this social media system.

Page post link/offer
Facebook Picture Size

You can add web site links in Facebook blog posts. Facebook will automatically pull the open graph photo (OG Image) of that web page and also will display it as the blog post photo or you can include a personalized photo

Facebook allows you to create a heading of 25 characters as well as a link summary of 30 personalities.

The specific picture dimension for personalized image is 470 px X 246px.

Page post image
Facebook Picture Size

Facebook photo advertisement can be utilized for producing awareness concerning pages. You can use phone call to actions like Book now, Call now, Download, Obtain instructions, Discover more, Send message, Register, shop now as well as lot more.

The recommended picture upload dimension is: 1200px X 900px

Show resolution:470 px X470px

Element ratio: 9:16 to 16:9

Heading: 25 personalities

Link summary: 30 characters

As per Facebook's criteria, the photo should not contain more than 20% of message in it.

Images with more than 20% text will certainly get much less presence than others.

Page post event
Facebook Picture Size

You can make use of both picture and video for occasion feedback advertisements. In case of pictures, the 20% text rule will apply right here additionally.

Picture ratio: 9:16 to 16:9

Recommended resolution: Use highest possible resolution picture offered.

Text: 125 personalities

If you include a web link in the article the photo will certainly be chopped to 1.91:1 ratio

The suggested resolution for the link photo is: 1200 X 628 px

Headline: 25 characters

Web link summary:30.

Page post video
Facebook Picture Size

Facebook Video clip Ads can be utilized for numerous purposes like enhancing reach, Brand name awareness, traffic generation, boost interaction, web page suches as, app installs, occasions, and so on.

It also includes a large range of call-to-action switches to sustain the objective and also to convert an individual into client.

Specs for a video:.

Video clip proportion: 9:16 to 16:9.

There is no limitation for resolution. You can publish high resolution video clips.

File size: 4GB max.

Video length: 1 2nd to 240 minutes.

Text: 125 characters.

The video thumbnail picture should not have greater than 20% message in it. You can also use a web link in the video Advertisement. Because case the head line will certainly be 25 personalities and the link summary will certainly be of 30 characters.

Facebook also sustains 360 videos as an interactive type of video advertisements.

Event Responses
Facebook Picture Size

You can produce events making use of event feedback Ads.These sort of Advertisements are developed for promoting an occasion. A lot of the call to activities made use of in events advertisements are Join, Obtain directions, Reserve now, Call currently and so on.

Recommended image size: 1920 X 1080 px.

Ratio: 1.9:1.

Link summary: 30 characters.

Mobile app Ad
Facebook Picture Size

These are Ads that specially made for mobile application feed. You can develop single image post and also can consist of a link( optional). The call to action switches used in this kind of ads are Demand time, Apply now, Schedule currently, Get in touch with us, Download, Obtain showtime, Learn More, Listen now, See More, and so on.

Advised picture size: 1200 X 628 px.

Recommended photo ratio: 1.91:1.

Advertisement copy text: 90 characters.

Carousel Ad
Facebook Picture Size

Carousel ads are different in appearance than other kind of ads. It permits you to appear to 10 pictures or videos in a single advertisement each with its own link.

Number of cards: 2 to 10.

Video max.size: 4GB.

Video clip size: Approximately 240 minutes.

Recommended resolution: At the very least 1080 X 1080 px.

Ratio: 1:1.

Text: 125 characters.

Heading: 40 personalities.

Link description: 20 characters.

Dynamic product Ad
Facebook Picture Size

This is a sort of product listing advertisement. Users can quickly check out the products. There will be a cover picture or video that shows a group of items as well as below that there will certainly be thumbnails of all products on the cover. The customer can increase the thumbnails to photos.

Headline: 30 personalities.

Text: 90 personalities.

Minimum Size: 600px.

Minimum elevation: 600px.

Facet ratio: 3%.

Offer claim Ad
Facebook Picture Size

Utilizing Facebook's offer insurance claim Ad, you can create one-of-a-kind and also limited time provides for our products and services. Right here you can utilize picture, video and carousel.

The dimensions as well as resolutions are like that of photo as well as video ads.

Canvas Ad
Facebook Picture Size

Canvas advertisement opens up an interactive passage for the customer to engage and involve with your items. It is available only on mobile applications. The major advantage of canvas advertisement is that it will pack 10X faster than common mobile advertisements.

Suggested image size: 1200 X 628 px.

Text: 90 characters.

Headline: 45 characters.

You can make use of elements like.

  • Header with logo.

  • Block text.

  • 360 images.

  • Website web link.

  • Auto-play video.

  • Product listing.

  • Full screen image with tilt and pan function.


All the images published to Facebook are suspected to adjustments relative to their updates. Also, the display resolution will vary according to the display size of the device used.